Get Ready for Every Huge Company to Start Doing This

Welp, Pride Month is almost over everyone — you know what that means. All of the LGBT flair is going away — but don’t worry, it will all be back next year.

We’ve posted a lot about the curious virtue signaling coming out of seemingly every major franchise throughout the month. Despite making up less than two percent of the population, the LGBT community proved it has a massive sway over some of the most powerful commercial entities on Earth. So much for oppression…

Now, we get the point: the idea here is to showcase support for a demographic that has, in fact, been victimized in the past. There’s nothing wrong with this concept, and there is a lot of truth to that conclusion. It’s also true that homosexuals are still murdered just for being who they are in many parts of the world — particularly in Islamic theocracies in the Middle East. And, it’s true that many East Asian countries are no where close to accepting same-sex marriage as a political reality.

The point we’re trying to make here is that the LGBT community faces no legal discrimination from the state in the western world. To discriminate against someone even in a non-commercial way in the west is to essentially forfeit the rest of your life in this day and age. Even if there is no legal action, the social stigma stings harder than anything else.

So Pride has turned into what we now see it as: a passing fad for companies to exploit at will.


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